IDXtech is the process that converts the MLS listing database to a database that can be integrated within any website. IDXtech Broker Pro accomplishes this process for you daily and automatically, without any maintenance on your end. Above is a simple illustration of how this process works.

IDXtech is an acronym for Internet Data Exchange. IDX is the policy instituted by the National Association of Realtors (NAR) to govern how MLS member participants can display active MLS listing information on their websites. In simple terms, IDXtech is the means of extracting the data from a Multiple Listing Service and delivering it to a website for public consumption. IDXtech is sometimes called Broker Reciprocity or IDD.

Integrated IDXtech is the best IDXtech solution you can get because of the opportunities it creates for your website, especially in SEO search engine optimization. With an integrated IDXtech website you will have one page per listing that is crawlable by Google and other search engines. Landing pages, such as displayed results, created by quick links or predefined searches are optimized for the search engines to deliver targeted traffic. Realty Net Media specializes in true Integrated IDXtech websites.

Because Integrated IDXtech websites create so many pages that are all indexable (crawlable) by Google and other search engines, this creates thousands of landing pages that include opportunity keywords such as subdivision names, addresses, zip codes, and condominium building names among other fields. Listing remarks for the properties add to the content value of the pages since each property has unique remarks. Since the MLS inventory is constantly changing so does your website, a frequently updated system attracts Google robots to crawl your website more often than other real estate websites. So when the average realtor or real estate agent has a website with a few pages and listings that are entered manually, you'll have an automated website with thousands of pages all designed for the search engines!

No problem. Our staff has the skills to provide you with a fantastic new website. Plus, we have worked with several very talented and motivated web developers and designers and will gladly help you contact them if you prefer.

We would counsel you to seek the help of a professional web developer. While construction of a site on your own is likely to be the least expensive option, we recommend sticking to what you do best: selling real estate. Leave the web development to the people who design and build websites for a living.

In our experience, a real estate website comes down to two basic choices: template or custom. Template: Quick to setup (some providers offer self-setup) and can be delivered with a minimal initial cost. However, it is likely your template will not be too different than the thousands or tens of thousands of other templates out there. And remember, you get what you pay for. Templates offer the least customization or site design/layout. Custom: For those willing to make the investment in a full featured custom website, you can and probably will get access to many options. A custom designed, hand built website will give you and the end user (the home buyers) a richer, fuller experience. Make sure to work with a reputable business that has experience in designing a website that fits your needs and budget. We have worked with many wonderful designers who are more than qualified and we can certainly put you in contact with them.